Gen Beauty

Gen Beauty Toronto Attendee vs. Creator Swag Bags

A couple weekends ago I was given the amazing opportunity to attend Ipsy’s Gen Beauty Toronto as an Ipsy OS Creator. Thank you so much Ipsy, Ipsy Open Studios, Michelle Phan, all of the generous sponsors and most importantly my aunt and papa for keeping Bentley so I could attend this weekend.  Last month I was generously gifted a ticket for the event by Ipsy OS, but I had also purchased one the day they went on sale so I had went with 2 tickets (expect a giveaway in the neat future;)).

With that being said I was able to attend the content creator party on friday night where we were given our swag bag which. However creators are not able to get the attendee bag since their badge does not have the swag bag ticket include. But since I had an attendee ticket as well I was able to get both bags.

Gen Beauty Toronto Attendee
Gen Beauty Toronto Attendee Bag, Such an Improvement from Last Year

This slideshow requires JavaScript.

Getting both bags makes for the perfect post. I will be the first to admit that I’ve watched the typical Gen Beauty videos on Youtube and saw creators unbagging these MASSIVE bags. So I was under the impression that every attendee got that bag when I went to my first Gen Beauty last year. So with this post you will get to see a direct comparison between the attendee and the creator goodies bags.

Lets start by comparing the bag itself. They are quite different, the main difference being the size and the material. The creator bag is a large durable fabric with a shoulder strap, where the attendee bag is a fair bit smaller, has the same material as reusable shopping bags and only the 2 handles. The other difference is that the creator bag is Canadian inspired with maple syrup, the CN Tower, the Rocky Mountains, hockey sticks and a beaver just to name a few.

Now lets get onto the fun comparison, everything that was in each bag!

 Creator Attendee
Glam GlowFull Size of Super Mud MaskSample of Volcasmic Matte Glow Moisturizer
CovergirlFull Size Total Tease MascaraFull Size Liquid Lipstick
NudestixFull Size #BossBabes Setn/a
Goomee2 Packs Elastics1 Pack Elastics
Purlisse6 Pack of Sheet MasksDeluxe Sample BB Cream
Derma EFull Size Micellar WaterDeluxe Sample Vitamin C Concentrate
SmashboxCasey Holmes Spotlight PaletteDeluxe Sample Be Legendary Metallic Liquid Lipstick
Absolute New YorkFull Size Cotton Candy LinerFull Size Cotton Candy Liner
Dirty Little SecretFull Size Lip GlossFull Size Lip Gloss
NYXFull Size Dose of DewFull Size Butter Gloss
MACFull Size Lip Primer, Lip Liner, Retro Matte Liquid Lipstick, Sharpener, BagFull Size Lipstick
LuxieMini Detail Eye Brush Set237 Blending Brush
Royal & Langnickle MODA3 Piece Face Brush Set Singular Face Brush
Physicians FormulaSetting Spray & Eyeshadow Palette Random Item - I received a CC Cushion, my friend a palette
PURFull Size MascaraBlending Sponge
Pixi by PetraFull Size Sun SerumFull Size Liner
POP Beauty5 Pack of Lip CrayonFull Size Liner
Eva NYCFull Size Mane Magic 10-1 PrimerDeluxe Sample Mane Magic 10-1 Primer
BenefitFull Sized Watts UpDeluxe Sample They're Real Tinted Primer
essenceBag with 5 itemsFull Size Mascara
Dr. BelmeurFull Size Daily Ato Salt CreamSheet Mask
Soo AEAcai Sleeping Mask PacketBlack Charcoal Sheet Mask
Marc AnthonyFull Size Shampoo, Conditioner, and Leave in ConditionerDeluxe Sample Hair Spray
Ciate LondonFull Size Liquid LipstickDeluxe Sample Liquid Lipstcik
IGK Deluxe Sample Rich Kid Coconut Oil GelDeluxe Sample Rich Kid Coconut Oil Gel
OGXFull Size Coconut Hair
Deluxe Sample Coconut Shampoo
BriogeoFull Size Heat Protector CreamDeluxe Sample Leave in Conditioner
SkinfixFull Size (?) Renewing CreamDeluxe Sample (?) Daily Lotion

Did you attend Gen Beauty Toronto? Let me know below

  • Linda L

    I didn’t go this year but I’m definitely planning on going next year!!! The swag bags look amazing !!

    • daniellemarieexo

      I was not expecting it to be as good as it was, they really stepped it up since last year !! But you will have a blast, I’m already excited for next year

  • I remember going last year for the first time thinking that all the YouTube unbaggings were the swag bags everyone was going to get! XD I was pretty disappointed when I realized that was not the case. But this year I found the attendee swag bag a lot better than the year before! The creator bag is obviously way better. Look at that full size GlamGlow! Lucky! 😉

  • I would say there is def a huge difference. I get that not every IPSYOS member can be invited to the cocktail party but I do think that every member should receive the creator bag. I know Toronto is a smaller event so I believe all of you guys got to get invited. I know that is not the case for NY. I hope you had a blast!

    • daniellemarieexo

      I know exactly what you mean. I’m going to New York and I know I’m not going to get invited to the cocktail party (fingers crossed tho) but I’m still looking forward to it none the less